Better Choice: Rapidly Growing Pet Food Company

Dec. 29, 2020
Better Choice Company (OTCQX: BTTR) is a rapidly growing animal health and wellness company committed to leading the industry shift toward pet products and services that help dogs and cats live healthier, happier, and longer lives. Better Choice generated nearly $50 million in revenue in 2019 on a proforma basis that assumes its Q4 Halo acquisition closed on the first day of the year. At its current market cap, the Company trades for less than 1x its proforma trailing 12-month sales. Its closest peer, FreshPet (NASDAQ: FRPT) trades at an EV/Net Revenue multiple of 12x and EV/EBITDA multiple of 75x; comparatively, using the same proforma numbers, Better Choice trades at just 1.4x for both metrics. With brands positioned to benefit from mainstream trends of growing pet humanization and consumer focus on health and wellness, Better Choice provides a great opportunity, at a low relative valuation, for investors to participate in this exciting space. Visit to learn more.

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