RedChip's long history of success includes research coverage on Starbucks, Nike, MarketWatch.com, Winnebago, and many other large-cap companies while they were still relatively unknown among Wall Street professionals.

We provide fundamental, action oriented research on companies that meet our five basic criteria:

  Effective Management:  Encourages innovation, ensures high morale among its workforce, and executes business strategy to create maximum shareholder value.

  Mass Appeal: Guarantees that the investment in a new product or service will be rewarded by a large market opportunity.

  Growing Sales: Provides visible proof of the market’s acceptance of the Company’s product offerings.

  Improving Margins: Testifies to management’s ability to translate new sales to bottom-line profits.

  Profitability or Near Term Profitability:  Is the trend towards increased margins leading to profitability? Minimum of 15 percent annual earnings growth.

After analyzing these five criteria and looking at expectations implied by the current price, we issue a Strong Buy, Buy, Speculative Buy, Hold, or Sell rating. The rating combines our projection of the stock’s performance, our assessment of the company’s financial strength, our confidence in management, and our confidence in our forecast. Our research is designed to give serious investors the tools and opportunities to invest in the small-cap sector. You will not only receive valuable analysis and information, but also education, networking opportunities, and more.