Understand and Reduce your Risk
Most investors don’t take much time gaining the knowledge needed to understand a company before buying into it. Much like buying a lottery ticket with a dream about making money, investors often are tempted and buy on a whim or an impulse because they heard or read about a newly discovered technology or a company that plans to disrupt the industry. Take your time and understand everything you can about a company, and when the emotions wear-off then place your buy order. Take your time and study a company well and you’ll increase your odds of success.